About Idillo Inc.

The company behind
BusinessForSaleByOwner.us

HP Jeschke, Founder of Idillo Inc.
HP Jeschke Founder & CEO, Idillo Inc.

What we do

Idillo Inc. operates BusinessForSaleByOwner.us — a marketplace for buying and selling businesses directly between owners and buyers, with no broker commissions.

BusinessForSaleByOwner.us grew out of a Facebook community of 270,000+ business buyers and sellers. The group created real connections, but Facebook isn't built for structured search, filtering, or browsing serious opportunities. This platform was built to make discovery easier: better organization, clearer listings, and a marketplace format that supports real due diligence.

Our approach

Small business deals happen both with and without brokers. We're designed to support direct owner listings while remaining open to broker-represented businesses — with full transparency for buyers.

  • Direct communication. Buyers and sellers connect quickly without unnecessary delays.
  • Owner-first listings. Owners present their opportunity clearly to qualified buyers.
  • Built-in privacy. NDA-gated contact protects sellers before any details are shared.
  • No commission. Sellers keep 100% of their sale price.

The company

Idillo Inc. is based in Orlando, Florida. BusinessForSaleByOwner.us is our operating brand.

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